SEO Vs. SEM: Understanding the Key Distinctions SEO, which stands for Look Engine Optimization, focuses on improving a web site's visibility and natural ranking on search engine results pages. On the various other hand, SEM, or Look Engine Advertising, involves paid advertising and marketing to raise a web site's exposure https://seoserviceslaredo19628.blogoscience.com/29549599/seo-revolution-originating-the-future-of-digital-characteristics-and-techniques