The 2023 Dwell-action Barbie movie spurred a cultural fad, pushed by Mattel's advertising partnerships and organic and natural content material. What ought to Mattel's executives do next with their most precious franchise? And may they lengthen their brand name tactic for Barbie to other toy brand names? Three many https://harvardcasestudyhelp73602.blogunok.com/39503566/about-case-study-analysis